Is it possible to smoothly transition from Flash to HTML5?

Debbie Meltzer
By Debbie Meltzer on December 21, 2016
See here a lead-up to IAB's technical recommendations.  July 2017,  the D-day for the total elimination of Flash recommenYouded by the IAB. The six months lead-up has been ear-marked as a critical phase-out period. Flash, the go-to-software for video and gaming content is ... Read More

Tags: Blog, cedato, Flash video, html5, iab, JS, VAST, video advertising, VPAID

Will IAB Propel Vast 4.0 Into Mass Adoption?

Debbie Meltzer
By Debbie Meltzer on November 29, 2016
Will mass deployment of VAST 4.0 edge us closer to broadcast standards? Is this the ‘quantum leap’ we’ve been waiting for? Will the complexities crippling video disappear? And are we on the way to an improved eco-system? Read More

Tags: ad blocking, Blog, cedato, iab, Uncategorized, VAST 4.0, VPAID

Going, going, gone! Getting ready for the post-flash era

Dvir Doron
By Dvir Doron on October 27, 2016
Chrome has been programmed to ignore Flash by the end of the year and Google is taking steps to unplug the Adobe player. Flash is being replaced with HTML5, a language that can run graphics without plug-ins and offer a safer, more efficient environment. At Cedato, we strolled ... Read More

Tags: Blog, cedato, cross-screen, flash, html5, mobile video, video, video advertising, video api, VPAID

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